Is A Bruce Jenner Wheaties Box Worth Anything?

One unopened box of Bruce Jenner Wheaties is seeing bids as much as $255 with 5 days left, and another unopened box is getting bids up to $125.50. The more enterprising Wheaties purchasers are even taking to social media to pitch the product for $500.

Bruce Jenner finds his way onto the breakfast tables of America. The ‘Keeping Up with the Kardashians’ star is shown in his youthful glory on the front cover of ‘Wheaties’ cereal boxes on sale now.

The former Olympic champion’s photo was on the front of the breakfast cereal after his gold medal victory in the decathlon in 1976. Jenner, who will continue to be referred to with male pronouns for now, came out as transgender in a recent interview with ABC, and it appears to have brought renewed interest in his cereal fame.

When Jenner took home the gold medal, he was crowned an American hero and afterwards, endorsement deals and appearance opportunities poured in. His likeness became a nationwide brand, including being featured of the front of the famous Wheaties box.

Who is on the cereal box cover of Keeping Up with the Kardashians?

Bruce Jenner finds his way onto the breakfast tables of America. The ‘Keeping Up with the Kardashians’ star is shown in his youthful glory on the front cover of ‘Wheaties’ cereal boxes on sale now.

The former Olympic champion’s photo was on the front of the breakfast cereal after his gold medal victory in the decathlon in 1976. Jenner, who will continue to be referred to with male pronouns for now, came out as transgender in a recent interview with ABC, and it appears to have brought renewed interest in his cereal fame. …

Is Kendall Jenner on the Wheaties box?

His likeness became a nationwide brand, including being featured of the front of the famous Wheaties box. Now collectors are trying to cash in on Jenner being in the news after his exclusive interview with ABC’s Diane Sawyer aired on Friday.

Splash News and Pictures. — — The iconic Wheaties box featuring former Olympian Bruce Jenner has started popping up on eBay in the wake of his revelation that his is transitioning into a transgender woman. The cereal company’s “Breakfast of Champions” salute to Jenner first appeared in 1977 after his decathlon triumph at the 1976 Montreal Olympics.