As it turned out, a Wendy’s spokesperson had already told Business Insider that there was no “mom” in the Wendy’s logo. “We are aware of this and find it interesting that it appears our Wendy cameo has ‘mom’ on her ruffled collar,” the spokesperson stated.
The pretty little girl is a grown up woman in reality. But not in the logo, where she remains the same old little Wendy. By the way, the company founder regretted his decision regarding naming the brand after his daughter, as it was weighing heavily upon her.
At the top there was a company’s slogan which was stating that the only quality secret is fresh ingredients and proper cooking. That was the first variation of a slogan. It was changed a few times, as opposed to Wendy’s logo. They began to think about rebranding just a few years ago.
“We are aware of this and find it interesting that it appears our Wendy cameo has ‘Mom’ on her ruffled collar, ” Denny Lynch, Wendy’s senior vice president of communications, told Business Insider this week. Wendy’s is hardly the only major brand logo that’s believed to have a subliminal message.
When did Wendy’s open?
Dave Thomas opened the first Wendy’s restaurant in 1969 in Columbus, Ohio. The Wendy’s Company (NASDAQ: WEN) is the world’s third largest quick-service hamburger company with more than 6,500 franchise and Company restaurants in the U.S. and 27 other countries and U.S. territories, the company states on its website.
Wendy’s Says Secret Message in Logo ‘Unintentional’. By Susanna Kim July 16, 2013. (Credit: Wendy’s) After a website questioned whether the company was trying to relay a subliminal message to customers, Wendy’s said that the word “Mom” is embedded in its logo, but it’s unintentional.
What is Wendy’s famous for?
The company’s first fast food restaurant was opened in Columbus in 1969. It is well known for its tender beef burgers. Many customers enjoy Wendy’s due to individual cuisine. Such an individual approach resembles that of mother’s.
And we are getting back to Wendy’s history. Food quality brought popularity to the company in 1969. Their burgers were always made of fresh meat. And you didn’t have to wait long as service was really quick. A menu also listed worldwide known desserts.
The company has put not only effort into logo change, but also love, as they always do. The pretty little girl is a grown up woman in reality. But not in the logo, where she remains the same old little Wendy.